随着电商行业的发展,越来越多的商家开始选择在线销售渠道,而电商平台也随之崛起。很多商家都是同时在多个电商平台有店铺,为了方便商家管理和维护店铺,商家 需要在多平台直接实现数据同步和数据搬运。
一、电商数据搬运的概念
电商数据搬运是指一种可以将商品信息从一个电商平台搬运到另一个电商平台的工具。这种软件可以快速将商品信息复制到另一个电商平台上,减少商家的工作量。同时,电商平台搬运软件也可以将商品信息从一个平台同步到另一个平台,使得商家可以在多个平台上展示同一种商品,提高商品的曝光率。
二、电商数据搬运的应用范围
1.上传商品信息
商家可以使用电商平台搬运软件将商品信息一次性上传到多个电商平台上,节省了时间和精力。商家只需要在一个平台上录入商品信息,就可以快速复制到其他平台上。这种方式可以极大地提高商家的工作效率,避免了重复输入商品信息的繁琐工作。
2.同步商品信息
商家可以使用电商平台搬运软件同步多个平台上的商品信息。当商家在一个平台上修改了商品信息,其他平台上的商品信息也会随之更新。这种方式可以避免商家在不同平台上分别修改商品信息的麻烦,减少了错误率。
3.批量操作
电商平台搬运软件可以批量操作商品信息。商家可以一次性将多个商品的信息修改、删除或上架,省去了一个一个操作的时间。这种方式可以提高商家的工作效率,让商家更加专注于销售业务。
三、电商数据接口(API)的搬运实例
淘宝商品详情数据页中可以查询到每个商品独有的商品ID,用此ID作为请求参数,传入商品详情数据接口item_get,轻松获取到商品详情页全部数据,包括销量、价格、主图、详情图等。
调用代码示例:查看更多调用示例
<?php
// 请求示例 url 默认请求参数已经URL编码处理
// 本示例代码未加密secret参数明文传输,若要加密请参考:https://open.wx.myh_0521.cn/help/demo/sdk/demo-sign.php
$method = "GET";
$url = "https://api-wx.myh_0521.cn/taobao/item_get/?key=<您自己的apiKey>&secret=<您自己的apiSecret>&num_iid=652874751412&is_promotion=1";
$curl = curl_init();
curl_setopt($curl, CURLOPT_CUSTOMREQUEST, $method);
curl_setopt($curl, CURLOPT_URL, $url);
curl_setopt($curl, CURLOPT_SSL_VERIFYHOST,FALSE);
curl_setopt($curl, CURLOPT_SSL_VERIFYPEER,FALSE);
curl_setopt($curl, CURLOPT_FAILONERROR, false);
curl_setopt($curl, CURLOPT_RETURNTRANSFER, true);
curl_setopt($curl, CURLOPT_HEADER, true);
curl_setopt($curl, CURLOPT_ENCODING, "gzip");
var_dump(curl_exec($curl));
?>
返回数据:
返回数据支持[json,jsonu,xml,serialize,var_export]返回数据格式,默认为json,jsonu输出的内容中文可以直接阅读。
"item": {
"num_iid": "652874751412",
"title": "北欧轻奢布艺沙发 小户型简约现代客厅ins风网红款三双人订制沙发",
"desc_short": "",
"price": "480.00",
"total_price": 0,
"suggestive_price": 0,
"orginal_price": "480.00",
"nick": "惜情yqq1127",
"num": "200",
"min_num": 0,
"detail_url": "https://item.taobao.com/item.htm?id=652874751412",
"pic_url": "//img.alicdn.com/imgextra/i4/2568161054/O1CN01aYBriY1Jem9UDtt9e_!!2568161054.jpg",
"brand": "#0 工厂",
"brandId": "1435187098",
"rootCatId": "50008164",
"cid": "50020632",
"crumbs": [],
"created_time": "",
"modified_time": "",
"delist_time": "",
"desc": "<div > <div > <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i3/2568161054/O1CN01LFmSOU1Jem9QOjMPb_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i3/2568161054/O1CN014vyOOT1Jem9DpHz3Y_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01B3PpsA1Jem9N8V7uf_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i2/2568161054/O1CN015JbyeY1Jem9MZshUt_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01HXSoxx1Jem9RvgzHN_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i3/2568161054/O1CN01IEultA1Jem9MdEx8R_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i3/2568161054/O1CN0176K98O1Jem9QOjE69_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i4/2568161054/O1CN013Pxp1O1Jem9RvgeTv_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01SfyZ8M1Jem9QOi1Gx_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01bb1POa1Jem9Sdgve2_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i3/2568161054/O1CN018Eo9dV1Jem9KV0y79_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01vuEofr1Jem9Nzy9xY_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01qw9sAi1Jem8wkNKpy_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01HeFhFw1Jem8rLnjBY_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01SNgjoi1Jem9QOil15_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01RXf3RA1Jem9DpHVwj_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01gZmZjt1Jem9ISThgm_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01YL0FHM1Jem9PQTjX9_!!2568161054.jpg" /> <img src=https://www.bilibili.com/read/cv25629536/"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01UhsEhZ1Jem8yvJIhZ_!!2568161054.jpg" /> </div> </div><img src=https://www.bilibili.com/read/cv25629536/"https://www.o0b.cn/i.php?t.png&rid=gw-4.64d32c0f5615e&p=3702633803&k=i_key&t=1691560977" style="display:none" />",
"desc_img": [
"http://img.alicdn.com/imgextra/i3/2568161054/O1CN01LFmSOU1Jem9QOjMPb_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i3/2568161054/O1CN014vyOOT1Jem9DpHz3Y_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01B3PpsA1Jem9N8V7uf_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i2/2568161054/O1CN015JbyeY1Jem9MZshUt_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01HXSoxx1Jem9RvgzHN_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i3/2568161054/O1CN01IEultA1Jem9MdEx8R_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i3/2568161054/O1CN0176K98O1Jem9QOjE69_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i4/2568161054/O1CN013Pxp1O1Jem9RvgeTv_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01SfyZ8M1Jem9QOi1Gx_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01bb1POa1Jem9Sdgve2_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i3/2568161054/O1CN018Eo9dV1Jem9KV0y79_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01vuEofr1Jem9Nzy9xY_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01qw9sAi1Jem8wkNKpy_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i1/2568161054/O1CN01HeFhFw1Jem8rLnjBY_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01SNgjoi1Jem9QOil15_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01RXf3RA1Jem9DpHVwj_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01gZmZjt1Jem9ISThgm_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i2/2568161054/O1CN01YL0FHM1Jem9PQTjX9_!!2568161054.jpg",
"http://img.alicdn.com/imgextra/i4/2568161054/O1CN01UhsEhZ1Jem8yvJIhZ_!!2568161054.jpg"
],
"item_imgs": [
{
"url": "//img.alicdn.com/imgextra/i4/2568161054/O1CN01aYBriY1Jem9UDtt9e_!!2568161054.jpg"
},
{
"url": "//img.alicdn.com/imgextra/i3/2568161054/O1CN01kjOfNb1Jem9DmWn8Y_!!2568161054.jpg"
},
{
"url": "//img.alicdn.com/imgextra/i1/2568161054/O1CN01HoB9ha1Jem9DmWn8r_!!2568161054.jpg"
},
{
"url": "//img.alicdn.com/imgextra/i4/2568161054/O1CN011PjP2P1Jem9MXEUFT_!!2568161054.jpg"
},
{
"url": "//img.alicdn.com/imgextra/i3/2568161054/O1CN01KUfBFL1Jem9KTTMn1_!!2568161054.jpg"
}
],
"item_weight": "",
"item_size": "",
"location": "江苏南通",
"post_fee": "",
"express_fee": null,
"ems_fee": "",
"shipping_to": "",
"has_discount": "false",
"video": {
"url": null
},
"is_virtual": "",
"sample_id": "",
"is_promotion": "false",
"props_name": "31480:14306495906:几人坐:脚踏90*60*48cm;31480:14306495907:几人坐:双人165*95*67cm;31480:14306495908:几人坐:三人210*95*67cm;31480:14306495909:几人坐:单人100*95*67cm;31480:21480914361:几人坐:四人位240*95*67cm;31480:21480914362:几人坐:大四人320*95*76cm;31480:1387571900:几人坐:3米贵妃沙发;31480:32527954:几人坐:定制尺寸;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"prop_imgs": {
"prop_img": [
{
"properties": "1627207:28321",
"url": "//img.alicdn.com/imgextra/i1/2568161054/O1CN017GTZ4h1Jem9Qra1ap_!!2568161054.jpg"
}
]
},
"property_alias": "",
"props": [
{
"name": "品牌",
"value": "#0 工厂"
},
{
"name": "型号",
"value": "520"
},
{
"name": "材质",
"value": "木"
},
{
"name": "木质材质",
"value": "松木"
},
{
"name": "面料",
"value": "绒布"
},
{
"name": "风格",
"value": "北欧"
},
{
"name": "几人坐",
"value": "脚踏90*60*48cm,双人165*95*67cm,三人210*95*67cm,单人100*95*67cm,四人位240*95*67cm,大四人320*95*76cm,3米贵妃沙发,定制尺寸"
},
{
"name": "颜色分类",
"value": "乳白色"
},
{
"name": "填充物",
"value": "海绵"
},
{
"name": "结构工艺",
"value": "木质工艺"
},
{
"name": "是否可定制",
"value": "是"
},
{
"name": "沙发组合形式",
"value": "U形"
},
{
"name": "是否可拆洗",
"value": "是"
},
{
"name": "适用对象",
"value": "成年人"
},
{
"name": "是否带储物空间",
"value": "否"
},
{
"name": "产地",
"value": "上海"
},
{
"name": "地市",
"value": "上海市"
},
{
"name": "区县",
"value": "奉贤区"
},
{
"name": "是否组装",
"value": "否"
},
{
"name": "出租车是否可运输",
"value": "否"
},
{
"name": "填充物硬度",
"value": "软"
},
{
"name": "款式定位",
"value": "经济型"
}
],
"total_sold": "632",
"skus": {
"sku": [
{
"price": "480",
"total_price": 0,
"orginal_price": "480",
"properties": "31480:14306495906;1627207:28321",
"properties_name": "31480:14306495906:几人坐:脚踏90*60*48cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "4881047531343"
},
{
"price": "1688",
"total_price": 0,
"orginal_price": "1688",
"properties": "31480:14306495907;1627207:28321",
"properties_name": "31480:14306495907:几人坐:双人165*95*67cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "135",
"sku_id": "4881047531344"
},
{
"price": "2088",
"total_price": 0,
"orginal_price": "2088",
"properties": "31480:14306495908;1627207:28321",
"properties_name": "31480:14306495908:几人坐:三人210*95*67cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "4881047531345"
},
{
"price": "968",
"total_price": 0,
"orginal_price": "968",
"properties": "31480:14306495909;1627207:28321",
"properties_name": "31480:14306495909:几人坐:单人100*95*67cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "4881047531346"
},
{
"price": "2388",
"total_price": 0,
"orginal_price": "2388",
"properties": "31480:21480914361;1627207:28321",
"properties_name": "31480:21480914361:几人坐:四人位240*95*67cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "5039985183001"
},
{
"price": "3188",
"total_price": 0,
"orginal_price": "3188",
"properties": "31480:21480914362;1627207:28321",
"properties_name": "31480:21480914362:几人坐:大四人320*95*76cm;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "5039985183002"
},
{
"price": "3400",
"total_price": 0,
"orginal_price": "3400",
"properties": "31480:1387571900;1627207:28321",
"properties_name": "31480:1387571900:几人坐:3米贵妃沙发;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "5039984824000"
},
{
"price": "3000",
"total_price": 0,
"orginal_price": "3000",
"properties": "31480:32527954;1627207:28321",
"properties_name": "31480:32527954:几人坐:定制尺寸;1627207:28321:颜色分类:乳白色 尺寸颜色可定制",
"quantity": "200",
"sku_id": "5039985183003"
}
]
},
"seller_id": "2568161054",
"sales": 30,
"shop_id": "567158267",
"props_list": {
"31480:14306495906": "几人坐:脚踏90*60*48cm",
"31480:14306495907": "几人坐:双人165*95*67cm",
"31480:14306495908": "几人坐:三人210*95*67cm",
"31480:14306495909": "几人坐:单人100*95*67cm",
"31480:21480914361": "几人坐:四人位240*95*67cm",
"31480:21480914362": "几人坐:大四人320*95*76cm",
"31480:1387571900": "几人坐:3米贵妃沙发",
"31480:32527954": "几人坐:定制尺寸",
"1627207:28321": "颜色分类:乳白色 尺寸颜色可定制"
},
"seller_info": {
"nick": "惜情yqq1127",
"item_score": "4.9 ",
"score_p": "4.9 ",
"delivery_score": "4.9 ",
"shop_type": "C",
"user_num_id": "2568161054",
"sid": "567158267",
"title": "现代布艺沙发",
"zhuy": "https://shop567158267.taobao.com/",
"shop_name": "现代布艺沙发"
},
"tmall": false,
"error": "",
"warning": "",
"url_log": [],
"fav_count": "7948",
"fans_count": "679",
"freight": "平邮: 快递包邮",
"props_imgs": {
"prop_img": [
{
"properties": "1627207:28321",
"url": "//img.alicdn.com/imgextra/i1/2568161054/O1CN017GTZ4h1Jem9Qra1ap_!!2568161054.jpg"
}
]
},
"_ddf": "xdl",
"promo_type": null,
"props_img": {
"1627207:28321": "//img.alicdn.com/imgextra/i1/2568161054/O1CN017GTZ4h1Jem9Qra1ap_!!2568161054.jpg"
},
"format_check": "ok",
"shop_item": [],
"relate_items": []
},
四、总结
电商平台搬运软件是一种可以将商品信息从一个电商平台搬运到另一个电商平台的工具。商家可以使用电商平台搬运软件将商品信息一次性上传到多个电商平台上,节省了时间和精力。同时,电商平台搬运软件也可以将商品信息从一个平台同步到另一个平台,使得商家可以在多个平台上展示同一种商品,提高商品的曝光率。使用电商平台搬运软件可以提高商家的工作效率,降低错误率,增加销售渠道,降低成本。